Privacy Policy

This Privacy Policy describes how resellmargin.com (“we”, “us”, “our”) collects, uses, and discloses information when you use our eBay profit and fee calculator (the “Service”), accessible at https://www.resellmargin.com. It also explains your privacy rights and how the law protects you, including under the EU General Data Protection Regulation (“GDPR”), the UK GDPR, and the California Consumer Privacy Act as amended by the California Privacy Rights Act (“CCPA/CPRA”).

By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Definitions

• Company / We / Us / Our refers to resellmargin.com.
• Service refers to the website and all associated tools at resellmargin.com.
• Personal Data is any information relating to an identified or identifiable individual.
• Usage Data refers to data collected automatically, such as IP addresses and browser types.
• Cookies are small files placed on your device to track activity or store preferences.
• You means the individual accessing or using the Service.

2. Information We Collect

2.1 Calculator Data

The calculator runs entirely in your browser. Any numbers you enter (item price, cost, shipping, etc.) are never transmitted to our servers or stored by us.

2.2 Personal Data you provide

If you contact us via email (support@resellmargin.com), we receive the information you choose to include, such as your email address and the contents of your message.

2.3 Usage Data

Usage Data is collected automatically and may include your device’s IP address, browser version, pages visited, time spent on pages, and other diagnostic data.

3. Cookies and Third-Party Advertising

We use Cookies and similar tracking technologies to track activity on our Service and store certain information.

3.1 Google AdSense

We use Google AdSense to serve advertisements. Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of advertising cookies enables it and its partners to serve ads to our users based on their visit to our Service or other sites on the Internet.

Users may opt out of personalized advertising by visiting Google Ads Settings.

Alternatively, you can opt out of a third-party vendor’s use of cookies for personalized advertising by visiting www.aboutads.info.

3.2 Analytics

We use Cloudflare Web Analytics to measure aggregate traffic. This is a cookieless analytics service that does not track individual users or fingerprint visitors.

4. Legal Bases for Processing (GDPR / UK GDPR)

If you are in the EEA, UK, or Switzerland, we process your data on the following bases:

• Consent (Art. 6(1)(a)): For non-essential cookies and personalized advertising.
• Legitimate interests (Art. 6(1)(f)): For security, aggregate analytics, and responding to enquiries.
• Legal obligation (Art. 6(1)(c)): To comply with applicable laws.

5. How We Use Your Information

• To provide, maintain, and improve the Service;
• To display relevant advertisements through Google AdSense;
• To respond to your contact enquiries;
• To detect and prevent security incidents or abuse.

6. Sharing and Disclosure

We may share information with:

• Advertising Partners: We share data with Google AdSense for the purpose of serving ads.
• Service Providers: Infrastructure providers like Cloudflare (CDN/Security).
• Legal Authorities: When required by law or to protect our legal rights.

We do not “sell” your personal data to third parties for their own marketing purposes outside of the advertising framework described above.

7. Data Retention

• Contact emails: Up to 12 months after resolution.
• Server logs: Up to 24 months for security purposes.
• Advertising cookies: Controlled by Google’s retention policies.

8. International Data Transfers

Your information may be processed in countries outside your jurisdiction. We rely on appropriate safeguards, such as EU Standard Contractual Clauses, to ensure your data remains protected during these transfers.

9. Your Rights

9.1 GDPR / UK GDPR rights (EEA/UK)

You have the right to access, rectify, or erase your personal data; the right to data portability; and the right to object to or restrict processing. To exercise these, email support@resellmargin.com.

9.2 CCPA/CPRA rights (California)

California residents have the right to:

• Know what personal information is collected and shared.
• Delete personal information held by us.
• Opt-out of the “sale” or “sharing” of personal information (as defined by California law).
• Non-discrimination for exercising these rights.

We honor Global Privacy Control (GPC) signals.

10. Children’s Privacy

The Service is not directed to children under 16. We do not knowingly collect personal data from children.

11. Security

We use HTTPS encryption and industry-standard security measures to protect your data. However, no method of electronic transmission is 100% secure.

12. Links to Other Websites

Our Service contains links to third-party sites (like eBay). We are not responsible for the privacy practices of those external sites.

13. Changes to this Privacy Policy

We may update this policy periodically. Changes will be notified by updating the “Last updated” date at the top of this page.

14. Contact Us

For questions regarding this policy:

• Email: support@resellmargin.com
• Website: https://www.resellmargin.com/contact